Lightfoot launches Elite Driver Week

We’re delighted to announce the launch of a brand new competition, Elite Driver Week, which will run from 17^th-23^rd November. Lightfoot is offering this exclusive giveaway in support of Road Safety Week and the great work that Brake does to keep our roads safer and greener, with the aim of highlighting the importance of safe and considerate driving.

Elite Driver Week will celebrate the Lightfoot driving community’s commitment to road safety, with a bonus £100 prize available each day. All Lightfoot drivers have to do is enter the competition via their Lightfoot app and reach the Elite Driver target of 85% or more, and they could be one of our 7 lucky winners.

We’ll also be matching our prize giveaways in donations to Brake, giving £100 for each day of Road Safety Week to further support the charity in preventing road tragedies and making our streets safer.

Paul Hollick, Lightfoot’s Managing Director, commented: “We’re delighted to be supporting Brake’s Road Safety Week with our own seven-day promotion of their efforts in a bid to raise more awareness. The charity does invaluable work in helping to make our roads safer for all, something we also believe strongly in at Lightfoot.

“Our Elite Driver Week event will encourage more drivers to achieve ‘Elite Driver’ status – just as thousands of other drivers do every week through our in-cab coaching system. This way, drivers can not only become safer and more cost-effective to their businesses, but they will also be in with a chance of earning cash rewards worth £100 a day for all seven days of Brake’s Road Safety Week .”